Feeding raw is something that at Calm Down Dawg we’re very passionate about. Feeding a natural raw diet will reduce many unwanted behaviours, health issues and vet bills – in fact, it comes with a whole list of benefits!
Following our work with countless dogs experiencing both behaviour and health problems, we've seen first hand the positive impact it has had when our clients switched their dogs over to raw food, with many success stories to tell!

Raw feeding is vital for dogs, cats and ferrets because it is their natural diet. It’s what they would eat in the wild. What other animal on planet earth gets a sensitive stomach, has food allergies, skin infections, ear infections, kidney and liver disease, poor dental health, etc from eating its natural diet? None… we hear you say!
How we help our clients to understand the importance of feeding raw is by simply sticking to the facts. The facts about why it makes sense to feed raw to our pets.

Visit our blog for more information on our dogs diets.
THE BIOLOGY
Evolution has provided dogs, cats and ferrets with incredibly strong and powerful jaws, equipped with teeth that are designed to rip, crush and tear bones and chunks of meat. They’re not designed to eat biscuits.
A toy dog can produce 200 pounds of pressure per square inch of their mouth, a mastiff can produce 2000 pounds of pressure per square inch. Some breeds have jaw muscles that are 1 inch thick.
Better dental health (especially on the BARF diet), far healthier coat, clearer eyes with less 'gunk' and cleaner ears are just some of the health benefits.
On raw food dogs will drink far less water, putting less pressure on their liver and kidneys. We’re always amazed when we look after dogs that are fed biscuit about how much water they drink. No wonder so many dogs suffer with kidney and liver problems later in life.
health benefits
BEHAVIOUR
Dogs don’t produce serotonin naturally like we do, so they have to get it from their food. With processed foods dogs just don’t get the serotonin that they need. Serotonin boosts contentment and focus in dogs, so when fed raw they get everything they need to become calm and balanced.
When on BARF dogs produce more endorphins due to the mechanical action of chewing. When dogs chew, they release dopamine - so if your dog is stressed, anxious or aggressive giving them whole bones and carcasses to chew down sends them into a state of calmness. The reason why stressed dogs chew things their owners go out is because the chewing calms them down. They’re essentially self-medicating.
WHY RAW FOOD FOR PETS?
LISTEN NOW
Did you know, Nestle & Mars are the biggest producers in the dog food industry?
Would you trust them to feed your dog a balanced diet?

VISIT US IN BARRACK ROAD, CHRISTCHURCH
We're excited to have opened our first Raw Food pet shop, stocking a huge range of raw pet food that benefits your furry friend’s health and behaviour. We also stock a whole range of natural chews and treats that all help your pet in many different ways. Will, our resident Dog Behaviourist has also put together a selection of his go to products that help to calm dogs down.
We’re always happy to educate all of our customers on why everything that we stock has been carefully selected to help your pet.
Come down and meet Laura and the team!
